Building Bots for Messenger – Tips from the Experts: GYANT
Our Q&As highlight some of the top experience on the Messenger Platform. These businesses and developers have approached Messenger in a unique and interesting way, and are seeing success during the early stages of the Messenger platform. Next up is GYANT, a service dedicated to helping people determine their medical condition based on inputting their symptoms.
In 100 words or less describe what your bot does.
We’re building AI to lead our users from their symptoms to the likely condition, with the ambition of being more accurate than a doctor eventually – like autonomous cars will be much safer than cab drivers.
Our first milestone is to be more helpful than Google when searching for your symptoms.
Who are you trying to reach?
Our first product is a Zika checker. So, our primary target group are young women in countries that have a danger of Zika.
What’s the killer feature/interaction?
Diagnosing people can sound awful. You will see that GYANT’s personality is tailored towards a young audience – emojis, memes. GYANT doesn’t want to smell like a hospital. We want our user to want to hang out with GYANT, even though GYANT is a robot.
How did you design your bot?
We worked with writers who have written the voices of toys before. Our creative team comes from the game industry. We do a lot of user testing in different forms, and our patients show great engagement. 89% actually go from the first to the last question – that’s 15-20 questions!
What have you learned since launching? Any surprises or successes you want to share?
There is no shame in talking to a bot. We believe that our users open up to us more than they probably would open up to their friends, their family, probably even their doctor.
What will you build next?
While our current product is a Zika checker, the next iteration will be based on a neural network that does what a nurse triage line does for you: Give you a good idea about what it could be that’s bothering you, and tells you whether you should see a doctor, rush to the ER – or hopefully just stay in bed.
What we do is intrinsically a conversation.There are some things in this world that just ARE a conversation, like in our case, the questions and answers that happen when you enter a doctor’s office. How can I help you? How long has this been going on for? What else do you have? We believe that everybody has been through this, and so a conversational platform – Messenger – is the way to go.
Also, we know that we’ll create the most value in developing countries, where healthcare is not easy to access. In such countries, bandwidth is limited, and Messenger is a great tool to avoid a lengthy download.